This article covers Procure AI, a London supply chain startup, which has raised £9.9m ($13m) in a seed round to build an AI platform that automates end-to-end procurement workflows. The funding will be used to grow engineering and commercial teams and expand beyond its DACH base into the UK, Nordics, Benelux and France, targeting procurement teams in large organisations with manual, fragmented systems.
Procure AI, a London supply chain startup, has raised £9.9m ($13m) in a seed round to build an AI platform that automates end-to-end procurement workflows. The funding will be used to grow engineering and commercial teams and push the product beyond the company’s DACH base into the UK, Nordics, Benelux and France — a move that matters as procurement teams across Europe wrestle with rising costs and fragmented systems.
Procurement functions in large organisations remain highly manual and siloed, and vendors that demand wholesale system replacements face long sales cycles. Procure AI’s approach is to overlay existing landscapes with AI agents that link fragmented data and automate processes across source-to-pay workflows. If it delivers at scale, that lowers the barrier for enterprises to adopt automation and could speed procurement digitalisation across sectors that rely on complex supplier networks.
Procure AI positions its platform as an integrative layer rather than a replacement ERP or procurement suite. The company says its AI agents ingest and reconcile disparate datasets to provide automation, compliance checks and cost optimisation across the full procurement workflow. Early customers report measurable improvements: the announcement cites sourcing cycles reduced by nearly half and cost savings exceeding five percent per event. The platform is being used by industrial and energy customers including EnBW and Kärcher, where procurement outcomes translate into operational and margin improvements rather than purely tactical wins.
In the announcement, Yves Bauer, Co-founder of Procure AI, said:
Most procurement tools on the market ask enterprises to completely overhaul existing systems and start fresh. We took the opposite approach. Our platform sits on top of fragmented data landscapes and makes them intelligible – enriching what’s there rather than replacing it. That’s why we can deliver ROI in months, not years, and why our clients see us as a true partner rather than another vendor.
The £9.9m ($13m) seed round was led by Headline, with participation from C4 Ventures, Futury Capital and a group of procurement industry experts. Headline’s backing brings experience in enterprise software growth; C4 Ventures has previously invested in European enterprise technology, and Futury Capital adds strategic sector connections.
In the announcement, Dominic Wilhelm, Partner at Headline, said:
Most procurement AI tools solve isolated problems. Procure AI solves the system. Their end-to-end platform addresses the fragmented data and manual processes that plague procurement operations, delivering measurable ROI across the entire workflow. That’s why enterprises like EnBW and Kärcher have made them their AI platform for procurement.
In the announcement, Pascal Cagni, Founder of C4 Ventures and Chairman of the Board for Business France, said:
Their ability to achieve 4X revenue growth whilst maintaining deep technical innovation demonstrates both market validation and execution excellence. We’re backing a team that understands enterprise needs and has the vision to reshape an entire industry.
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Procure AI was founded by Konstantin von Büren and Yves Bauer. Von Büren’s background includes McKinsey and postgraduate study at MIT and London Business School; Bauer brings experience in automation and optimisation. The founders’ thesis is that many enterprises will prefer incremental, data-first automation that preserves legacy systems rather than expensive rip-and-replace projects.
Procure AI’s raise sits at the intersection of two trends: increased enterprise interest in AI-driven efficiency and a practical shift toward solutions that work with, rather than force out, incumbent systems. For procurement teams facing inflationary cost pressures and supply chain disruption, tools that speed sourcing and improve compliance without long integration programmes are attractive.
The deal also illustrates investor appetite for enterprise AI in European procurement and supply chain technology, and highlights a pathway for startups building pragmatic overlays that accelerate digital transformation across the continent.
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