Edtech studio Brainspark Games secures £30k from Sara Davies and Deborah Meaden
This article covers a Dragons' Den investment on 24 October 2025 in Brainspark Games, a London-based multi-award-winning EdTech studio building AI-powered, culturally inclusive educational mobile games, founded by Reedah El-Saie. The company raised £30k with Sara Davies as lead investor and Deborah Meaden as a key investor.
What does Brainspark Games do?
Brainspark Games provides an AI-powered mobile platform of curriculum-aligned educational games for primary and secondary learners. It is used to teach UK national curriculum subjects using short interactive mini-games, quizzes and augmented reality activities.
Why is Brainspark Games useful?
Problem
Primary and secondary learners face disengagement, curriculum gaps, and barriers for neurodiverse and culturally diverse students. Many struggle to reach expected standards, risking poor exam results and long-term disengagement.
Solution
Brainspark Games explains that it builds free AI-powered, culturally inclusive, curriculum-aligned mobile games for primary and secondary learners. These games use neurogames technology and augmented reality to make learning fast, engaging and suitable for neurodiverse students.
How much did Brainspark Games raise?
Brainspark Games secured £30k in investment on Dragons’ Den from Sara Davies and Deborah Meaden, alongside existing backers. This makes it the 69th largest funding round in October 2025 (69 recorded). As of 24 October 2025, the round is the 541st largest of the year (541 total) in the Startupmag database.
For details on how Startupmag compiles its rankings, view our Methodology.
Who invested in Brainspark Games?
The key investors in Brainspark Games are the following:
- Sara Davies: An angel investor with a background in consumer retail and product design, founder of a craft-products business and a Dragons' Den panellist.
- Deborah Meaden: Angel investor experienced in leisure and consumer businesses, with a long history of business ownership and appearances on Dragons' Den.
- Touker Suleyman: An angel investor with a background in fashion retail and brand relaunches, experienced in retail investment and entrepreneurship and known as a Dragons' Den panellist.
If you're researching potential backers in this space:
- Explore our list of edtech venture capital firms in the UK
- Browse our directory of edtech angel investors in the UK
Who founded Brainspark Games?
Reedah El-Saie is the founder of Brainspark Games.
In the funding announcement, Reedah El-Saie explained:
Before I headed into the studio, I watched every previous episode of the show and prepared responses for every possible question. I was surprised at how impressed all of the tycoons were, and I’m delighted to have been offered investment from not one, but three of them.
In the funding announcement, Reedah El-Saie said:
Deborah Meaden, was extremely enthusiastic about my educational business, as was Sara Davies, who, as a fellow mother, connected with my vision of easing homework challenges for children and parents. Touker Suleyman’s expertise will be pivotal as we look towards launching a branded merchandise line.
The company continued that Reedah said she was pleased with the result.
Where is Brainspark Games based?
Brainspark Games is based in London, UK.
What sector is Brainspark Games in?
Brainspark Games operates in the Edtech sector. Edtech uses technology to create learning tools and resources. In other words, it makes education more engaging and easier to access.
Key trends and challenges in Edtech:
AI-powered personalised learning
AI tools personalise lessons and feedback, helping teachers target learning gaps quickly, for example adaptive quizzes.
Inclusion and accessibility for diverse learners
Many neurodiverse and minority pupils fall behind, for example up to 18 to 40 months, reducing life chances.
Game-based learning and engagement gap
High gaming rates offer engagement, for example 91% of UK children play games, so careful design is needed.
For a deeper look at innovation in this space, see the edtech startups in the UK.
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