Blue Vision Labs Secures $14.5M in Series A Funding
Blue Vision Labs, a pioneering collaborative augmented reality company located in London, UK, has recently achieved a significant milestone by securing $14.5 million in Series A funding. This round of investment was prominently led by GV, with notable participation from Accel, Horizons Ventures, and SV Angel. In a strategic move to bolster the company's growth, Tom Hulme, who serves as a General Partner at GV, will be joining the board of directors. This latest funding round adds to the $2.5 million previously raised through an earlier seed investment, bringing the total amount raised by Blue Vision Labs to $17 million. The company plans to utilize these funds for various essential purposes such as hiring new talent, advancing product development, and expanding its presence in the market.
Founded in 2011 by a talented team including Peter Ondruska, Lukas Platinsky, Hugo Grimmett, Andrej Pancik, and Bryan Baum, Blue Vision Labs has made impressive strides by developing groundbreaking cloud-based computer vision technology.
This innovative technology facilitates shared augmented reality experiences, allowing multiple users to visualize the same content through their devices simultaneously. By providing self-updating 3D maps that cover entire cities, this system is designed to pinpoint a mobile device's position with exceptional accuracy—down to mere centimeters—using only the visual data captured by the device's camera. Such advancements empower developers to craft shared, persistent AR experiences at an unprecedented city-scale level.
The potential applications of Blue Vision Labs' technology are vast and varied, as developers can easily access the Software Development Kit (SDK) tailored for both iOS and Android platforms. With this SDK, they can create multi-user AR experiences that allow users to engage meaningfully with one another in augmented reality settings. These interactions include the ability to store and overlay AR content seamlessly onto the physical world, display navigation arrows that guide users toward their destinations, and even leave digital comments, images, or videos for others. Furthermore, the platform opens up opportunities for the development of shared and collaborative AR games, enhancing social interaction and engagement in the digital realm like never before.
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